A few weeks back, we were contacted by Radiant Bay (an online jewellery start-up) with a request to help them conceptualise and execute a unique keepsake to send out to all customers who ordered jewellery.
Furthermore, the giveaway absolutely had to be something classy enough for customers to want to keep and use in more ways than one long after they received their order. Naturally a run-of-the-mill card-paper box or paper bag or some such thing ordinary wouldn’t do. It had to be something more, something eye-catching, and something durable.
Keeping all these requirements in mind we put our heads together and came up with the idea of a smart pine-wood box on which was engraved the Radiant Bay logo.
In addition, the box was designed with a stylish groove that not only made it great to look at, but also easy to open and close and use repeatedly; you may wish to take a closer look at the images attached to this message in order to get a better sense of what we mean.
And how did Radiant Bay react to this out of the box idea of a grooved pinewood box as packaging for keeps? Well here’s a tweet they put out.
All said and done, we’re here to give you out of the box ideas that can help you market your brand better. And if the idea of that appeals to you, my team and I look forward to hearing from you.